This Week in Social (Week of December 7)

December 13, 2015 by Taylor Wiegert in This Week in Social

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: Facebook Shuts Down Creative Labs, Facebook Updates Customer Communication Tools on Pages, Twitter Testing New Timeline and Twitter Targeting Ads to Users Not Logged In.

The week’s news quick hits: Twitter Uncropping Images on Web Version Timelines, Pinterest Makes New Acquisitions, Tumblr Allows Users to Send Posts in Messages and Facebook Updates Instant Articles Policies for Publishers.

Don’t Dismiss Facebook’s Experiments

April 14, 2015 by Taylor Wiegert in Facebook, Optimization, Planning, Video

What is Facebook anymore? It’s hard to say. It’s a lot like asking what is Google or Microsoft or even GE. It’s a giant company, supported by advertising. That’s inarguable, but Facebooks is something beyond that. It’s a series of experiments.

The social network is constantly tweaking the formula and trying to find new ways to encourage people to share, and this experimentation is supported by its flagship platforms: Facebook, Instagram, WhatsApp and now, more than ever, Messenger. Behind all of these is a series of apps that Facebook launched and then learned from.

Brave Ad World - Episode 190

March 09, 2015 by Taylor Wiegert in Podcast

As always, there's a lot going on in the world of digital and social media marketing, and we have it covered on Episode 190 of the Brave Ad World Podcast.

This week’s headlines: Google Breaks Up Google+ Features, Twitter Allows for Embeddable Videos, Pinterest Rolling Out New Pins and Targeting, Instagram Rolls Out Carousel Ad Unit and Facebook Opening Ad Exchange.

The week’s news quick hits: Google to Offer Wireless Service, Google Updates Contacts App, Etsy Files for IPO, Slingshot Launches Explore Feature, Facebook Pages Purging Deactivated Account Likes, Twitter Launches Partner Audience Targeting and Imgur Releases Its First iOS App.

You can get this episode and many others in the podcast section, and be sure to subscribe via iTunes. However you choose to listen, please leave a review. You can also contact us on Twitter and send us an email to braveadworld [at] gmail [dot] com.

This Week in Social (Weeks of March 2)

March 08, 2015 by Taylor Wiegert in This Week in Social

This Week in Social (Weeks of November 17, November 24 and December 1)

December 07, 2014 by Taylor Wiegert in This Week in Social

This week’s headlines: Facebook Planning Enterprise Platform, Snapchat Launches Snapcash, Facebook Launches Groups App, Twitter Launches Offers, Twitter Adds Photo Editing Features and Facebook Relaunches Slingshot.

The week’s news quick hits: Twitter Makes Every Tweet Searchable, Twitter Allows Users to Privately Share Tweets, Snapchat Rolls Out Sponsored “Our Story” Feeds, Tumblr Rolls Out App Install Ads, Google+ Introduces Pinned Posts Feature and Facebook Launches Mobile Autoplay Video Ads to Promote Apps.

This Week in Social (Week of September 8)

September 14, 2014 by Taylor Wiegert in This Week in Social

This week’s headlines: Zuckerberg Says More Effort to be Put Behind Internet.org, Facebook Brings Changes to Videos and Opens Up Video Ads, Twitter Launches Buy Button, Apple Introduces New Hardware and Facebook Cuts Down on Ads Users Don't Like.

The week’s news quick hits: Spotify Video Ads Coming in Q4, Slingshot Removes Reply-to-Unlock Option, Yelp Lawsuit Dismissed, Leaderboards Come to Swarm, Snapchat Settles Lawsuit with Co-Founder and Facebook Tests Scheduled Post Deletion.