Don’t Dismiss Facebook’s Experiments

April 14, 2015 by Taylor Wiegert in Facebook, Optimization, Planning, Video

What is Facebook anymore? It’s hard to say. It’s a lot like asking what is Google or Microsoft or even GE. It’s a giant company, supported by advertising. That’s inarguable, but Facebooks is something beyond that. It’s a series of experiments.

The social network is constantly tweaking the formula and trying to find new ways to encourage people to share, and this experimentation is supported by its flagship platforms: Facebook, Instagram, WhatsApp and now, more than ever, Messenger. Behind all of these is a series of apps that Facebook launched and then learned from.

Facebook Entering a Post Social Network Era with f8

May 06, 2014 by Taylor Wiegert in Facebook

The last time Facebook held its f8 Conference for developers was in 2011 when it announced a reimagining of user profiles with Timeline. Last week, Facebook held its latest f8 Conference, and it showed us how it is evolving again. It's still about connecting the world but not necessarily connecting the world on Facebook.com.

Brave Ad World - Episode 156

May 05, 2014 by Taylor Wiegert in Podcast

What a week! The social media and digital marketing landscape has changed once again, and we cover the latest news in Episode 156 of the Brave Ad World Podcast.

This week’s headlines: Instagram Starts Testing Video Ads, Twitter Shares Q1 2014 Earnings, Facebook Extends Olive Branch to Developers at f8, Snapchat Gets More Messaging Features and Foursquare Announces New App Strategy.

The week’s news quick hits: Twitter Tests Improved User Sign-up Process, Facebook Unrolls Business Manager, Pinterest Hires East Cost Head of Partnerships, MoPub Adds Facebook's Audience Network to Ad Network Partners and LinkedIn Reports Q1 2014 Earnings.

You can get this episode and many others in the podcast section or subscribe via iTunes. However you choose to listen, please leave a review, contact us on Twitter or send us an email to braveadworld [at] gmail [dot] com.

This Week in Social (Week of April 28)

May 04, 2014 by Taylor Wiegert in This Week in Social

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This Week in Social (Week of March 10)

March 16, 2014 by Taylor Wiegert in This Week in Social

This week’s headlines: Omnicom Strkes Ad Deal with Instagram, Facebook Launches Brand Page Redesign and Facebook Unrolls Video Ads.

The week’s news quick hits: Facebook Bringing Back f8 Developer Conference, Amazon Negotiation with Record Labels for Music-Streaming Service, Instagram Unrolls Android App Update and Twitter's Connect Tab Renamed to Notifications.

Brave Ad World - Episode 40

September 26, 2011 by Taylor Wiegert in Podcast

The latest episode of the Brave Ad World podcast is ready to go!

This week, Kevin and I discuss the week's biggest headlines: Netflix Attempts Brand Transparency for Company Changes, Google Wallet Arrives, Google+ Introduces Itself to the Public, Digg Revamps Itself… Again, Facebook Makes Big Changes to the News Feed and Facebook’s f8 Developers Conference Unleashes Big Changes.

The podcast can be found on iTunes or in the podcast section to add it to your preferred podcast player. We'd love to hear from you, so leave a comment, write a review or reach out on Twitter or email.

Here's to a great week!