This Week in Social (Week of November 4)

November 10, 2013 by Taylor Wiegert in This Week in Social

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: IBM Files Patent Dispute with Twitter, Google Launches Helpouts, Google+ Gets Restricted Communities, i.TV Acquires GetGlue and Twitter Goes Public.

The week’s news quick hits: Twitter Raises Share Price Ahead of IPO, Microsoft Renews Searchable Tweets Deal with Twitter, Google+ Photos to Display from Callers on Android Devices, Instagram CEO Touts Ad Rollout, Facebook Updates ‘Like’ and ‘Share’ Buttons, Google+ Comments Come to YouTube, Groupon Acquires Ticket Monster and Facebook Tests Star Ratings on Brand Pages.

Social TV Benefits Lack Definition

January 29, 2013 by Taylor Wiegert in Social TV

The term ‘social TV’ has sparked the imagination of advertisers, especially over the last year. What could be better? It’s TV with social media.

Still, marketers have struggled to figure out what social TV means for their businesses. Right now, the answer is not too much.

At a high level social TV has been defined as viewers interacting with a second screen (e.g., tablet, mobile phone, etc.) to discuss what they’re watching with other viewers online.

Today, marketers are asking why they should care about social TV.

Brave Ad World - Episode 99

January 21, 2013 by Taylor Wiegert

Coming off of a huge week in the world of social media marketing, Episode 99 of the Brave Ad World Podcast is here.

This week’s headlines: Facebook Launches Graph Search, Viggle’s GetGlue Acquisition is Cancelled, MySpace is Back, LinkedIn Gets Rid of Answers and Yelp Adds Inspection Scores to Restaurant Listings.

The week’s news quick hits cover: Groupon Acquires Glassmap, Prominence of Link Previews on Facebook Grows, Judge Rules Tweeted Photos Retain Copyright, Facebook Messenger Gets Ability to Make Phone Calls and Twitter Introduces Instant Hyperlinks.

Find the latest episode in the podcast section or subscribe via iTunes. However you choose to listen, lease leave a review, contact us on Twitter or send us an email to braveadworld [at] gmail [dot] com.

Brave Ad World - Episode 66

April 23, 2012 by Taylor Wiegert in Podcast

The constant evolution of the social media ecosystem continues, and this week we're discussing the biggest stories.

This week’s headlines: Twitter Moves Forward Without Instagram, Tumblr Makes Moves Toward Monetization, Twitter Makes Moves to End Patent Wars and Foursquare Ads are Coming.

The week’s news quick hits cover: Facebook Profile Photos Get Bigger, More Retailers Promote Pinterest Presence, Facebook Ad Analytics Get Smarter and Storify Integrates GetGlue.

As always, you can find the podcast on iTunes or you can visit the podcast section to subscribe through your preferred podcast player.

However you choose to listen, let us know what you think! Leave a review, contact us on Twitter or send us an email to braveadworld [at] gmail [dot] com.

One Quick Reminder: This will be the last episode until May 14 while I get moved into a new house and travel for family obligations. Once we come back on May 14, we'll be back on track with our regular schedule.

Enjoy the next couple weeks!

Brave Ad World - Episode 39

September 19, 2011 by Taylor Wiegert in Podcast

Episode 39 of Brave Ad World is ready to go! This week's episode is a news blitzkrieg with news coming left and right.

This week’s headlines: Checking-In's Popularity with Smartphone Users, Facebook Doubles Revenue, Ads now appearing in Twitter feeds, Facebook's New Friend Filters and Smartlists, GetGlue Unveils Dashboard Features, Twitter Launches a Web Analytics Tool, Facebook's New Subscribe Feature, Edit Videos Within YouTube and Google Launches its Google+ API.

Find it on iTunes or in the podcast section to add it to your preferred podcast player. Subscribe, so you don't miss an episode! Please, let us know what you think.

Have a great week, and, as always, thanks for listening.