When Users Come Second, Problems Come First

August 14, 2018 by Taylor Wiegert in Snapchat

Snapchat came onto the scene with a promise to do things differently. It aimed to deliver users a platform that valued privacy above all else, and it aimed to offer a a service that wasn’t just another broadcasting platform feeding users content. Snapchat would instead be a messaging platform, focused on interactions between friends that disappear because after all, that’s how interactions IRL work.

It was a product welcomed by its users. It respected them, and it put users first like no one else had up until that point.

So what happened?

Brave Ad World Podcast - Episode 302

December 04, 2017 by Taylor Wiegert in Podcast

Brave Ad World is back with Episode 302!

This week’s headlines: Snap Launches Immersive New Ad Units, Snapchat Introduces Redesigned App and Pre-Roll Ads in Testing for Facebook Watch.

The week’s news quick hits: Snapchat Recommends Contextual Filters, Twitter Renames Save For Later Feature to Bookmarks, Facebook Informing Users They’ve Followed Russian Propagandists, Instagram Lets Users Edit Images Sent in Direct Messages, Facebook Testing Messenger Broadcast, Facebook Launches Mentorship and Support Tool and YouTube Getting Stories-Like Feature Dubbed Reels.

Get this episode and many others in the podcast section, and be sure to subscribe via iTunes.

This Week in Social and Digital (Week of November 27)

December 03, 2017 by Taylor Wiegert in This Week in Social

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: Snap Launches Immersive New Ad Units, Snapchat Introduces Redesigned App and Pre-Roll Ads in Testing for Facebook Watch.

This Week in Social and Digital (Week of May 23)

May 29, 2016 by Taylor Wiegert in This Week in Social

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: Facebook Releases Continuous Video API and Other Updates for Live, Google Expands Mobile Ads to Maps, Twitter Launches Major Updates to Tweets, Facebook Shutting Down FBX and Expanding Audience Network and Facebook Continues Testing of News Feed Redesign.

The week’s news quick hits: Snapchat Updating Discover Design, Facebook Updates Approach to Trending Topics, Instagram Code Reveals More Information on Business Profiles, Lyft Testing Ride Scheduling, Google Introduces Responsive Format Ads for Display Network, Event Pages Come to YouTube Gaming, Foursquare Launches Restaurant Recommending Chatbot, Snapchat Releases New Stickers to Users, Spotify Allowing Sponsorship of Its Own Playlists and Twitter Cards Now Support Spotify Song Previews.

Brave Ad World Podcast - Episode 218

December 07, 2015 by Taylor Wiegert in Podcast

It was a nice holiday break, but it's time to get back to it with another episode of the Brave Ad World Podcast.

This week’s headlines: Google+ Rolls Out Redesign, Instagram Testing Multi-Account Support, LinkedIn Updates Mobile App, Snapchat Introduces Deep Linking and Facebook Testing Live Video for All Users.

The week’s news quick hits: Snapchat Sells Lenses, Facebook Allows Google to Index its App, Facebook Testing New Donate Button, Facebook Allows Targeting of Holiday Shoppers, Facebook Messenger Gets Website Plug-in, Google Testing Ads to Stream Apps and Facebook Testing Selling Concert Tickets on Event Pages.

You can get this episode and many others in the podcast section, and be sure to subscribe via iTunes.

This Week in Social (November 16 - December 5)

December 06, 2015 by Taylor Wiegert in This Week in Social