This Week in Social and Digital (Week of July 10)

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: Facebook Testing Instant Article Subscriptions, Twitter Offers More Mute Options and Messenger Getting Ads.

The week’s news quick hits: Publishers Seek Limited Antitrust Exemption of Google and Facebook, Jawbone Goes Out of Business, Facebook Opens Spaces to Non-VR Users and Musical.ly Launching Original Shows.

Read More

Brave Ad World Podcast - Episode 258

Episode 258 of the Brave Ad Podcast is here!

This week’s headlines: Facebook Acquires CrowdTangle, Snapchat and Foursquare Ink Deal, Pinterest Launches Autoplay Video and Explore Hub, Twitter Implements Moderation Controls and Facebook Updating Measurement.

The week’s news quick hits: Facebook and Google Restrict Fake News Sites, Facebook Launches Unified Messages App, Facebook Testing Objective-Based Status Update Feature,  WhatsApp Launches Video Calling, Twitter Monetizes NBA Live Shows, Snap Secretly Files for IPO, Twitter Launches QR Codes for Accounts, Facebook Adds New Custom Audience Targeting Parameters, Atlas Discontinues Serving Ads, Facebook Rolls Out Bot Analytics and Airbnb Launches More Robust Travel Services. 

Get this episode and many others in the podcast section, and be sure to subscribe via iTunes.

Read More

This Week in Social and Digital (Week of November 14)

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: Facebook Acquires CrowdTangle, Snapchat and Foursquare Ink Deal, Pinterest Launches Autoplay Video and Explore Hub, Twitter Implements Moderation Controls andFacebook Updating Measurement.

The week’s news quick hits: Facebook and Google Restrict Fake News Sites, Facebook Launches Unified Messages App, Facebook Testing Objective-Based Status Update Feature,  WhatsApp Launches Video Calling, Twitter Monetizes NBA Live Shows, Snap Secretly Files for IPO, Twitter Launches QR Codes for Accounts, Facebook Adds New Custom Audience Targeting Parameters, Atlas Discontinues Serving Ads, Facebook Rolls Out Bot Analytics and Airbnb Launches More Robust Travel Services. 

Read More

Why Twitter Needs to Make Lists Smart and Why Mute Isn't Enough

Twitter has launched a Mute button. The feature allows users to remove content posted by specific users from their timelines without unfollowing them. This is an option if you don't want to view content from someone for a finite amount of time (e.g., while they're attending a conference) or maybe you don't want them to know you've unfollowed them and just want to get them out of the feed. 

Still, Mute isn't a perfect solution. There are no reminders that you've muted someone—out of sight, out of mind. That means users may mute someone and forget to unmute them, even if they'd like to see their content. Mute is an incomplete solution, and it points to a larger issue for Twitter.

Read More

Brave Ad World - Episode 158

The latest episode of the Brave Ad World Podcast is here, and it's full of the latest news in the world of social media and digital marketing.

This week’s headlines: Pinterest Launches First Promoted Pins Campaigns, Twitter Rolls Out Mute Button, Yelp Launches Reservation Tool and Foursquare Launches Swarm.

The week’s news quick hits: Facebook Removes Poke and Camera from App Store, Facebook Considering New Sales Office in China, Facebook Tests Context Cards, Google Glass Gets Foursquare and Pinterest Valued at $5 Billion.

Get this episode and many others in the podcast section or subscribe via iTunes. However you choose to listen, please leave a review. You can also contact us on Twitter and send us an email to braveadworld [at] gmail [dot] com.

This Week in Social (Week of May 12)

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: Pinterest Launches First Promoted Pins Campaigns, Twitter Rolls Out Mute Button, Yelp Launches Reservation Tool and Foursquare Launches Swarm.

The week’s news quick hits: Facebook Removes Poke and Camera from App Store, Facebook Considering New Sales Office in China, Facebook Tests Context Cards, Google Glass Gets Foursquare and Pinterest Valued at $5 Billion.

Read More