This Week in Social and Digital (Week of October 9)

October 15, 2017 by Taylor Wiegert in This Week in Social

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: Twitter Launches Happening Now, Snapchat Launches Context Cards and Facebook Launches 3D Posts.

The week’s news quick hits: Twitter Launching Bookmarking Feature, LinkedIn Gets Snapchat-Style Geofilters, Snapchat Tests Official Stories for Verified Accounts and Facebook Stories Opens Up to Businesses.

Takeaways from Facebook's F8 Conference

April 21, 2017 by Taylor Wiegert in Facebook, Snapchat

Facebook’s F8 Conference took place this week, and this year’s was a big one, not because of new features necessarily. But because of Facebook’s vision for the future.

The announcements were many, but there were a few key things that marketers should take into account when it comes to preparing for the future of Facebook and technology.

VR and Experiential Marketing

April 07, 2016 by Taylor Wiegert in Virtual Reality

(Good… no great) virtual reality is finally here and on the cusp of becoming mainstream. Facebook-owned Oculus Rift, Playstation VR, Hololens, MagicLeap and other consumer products are very close to making virtual reality a reality for the masses. It’s easy to view all of this as hype, but I’m bullish on the technology and see it becoming a mainstay in homes across the country, opening up new and very exciting opportunities for marketers.

Brave Ad World Podcast - Episode 227

February 29, 2016 by Taylor Wiegert in Podcast

Snapchat's been busy, Google's changing things up and we need to react to Facebook Reactions. Episode 227 of the Brave Ad World Podcast is here.

This week’s headlines: App-Install Ads Coming to Snapchat, Snapchat Lets Users Create Their Own Geofilters, Google Removing Right Rail Ads for Desktop and Facebook Launches Reactions.

The week’s news quick hits: Facebook Announces VR Team, Facebook Launches Birthday Videos, Foursquare Launches Attribution Powered by Foursquare, Instagram has 200,000 Advertisers, Facebook Canvas Launches and Nielsen to Measure Snapchat Video Ads.

You can get this episode and many others in the podcast section, and be sure to subscribe via iTunes.

This Week in Social (Week of February 22)

February 28, 2016 by Taylor Wiegert in This Week in Social

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: App-Install Ads Coming to Snapchat, Snapchat Lets Users Create Their Own Geofilters, Google Removing Right Rail Ads for Desktop and Facebook Launches Reactions.