VR and Experiential Marketing
(Good… no great) virtual reality is finally here and on the cusp of becoming mainstream. Facebook-owned Oculus Rift, Playstation VR, Hololens, MagicLeap and other consumer products are very close to making virtual reality a reality for the masses. It’s easy to view all of this as hype, but I’m bullish on the technology and see it becoming a mainstay in homes across the country, opening up new and very exciting opportunities for marketers.
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