Brave Ad World - Episode 181

December 15, 2014 by Taylor Wiegert in Podcast

The last Brave Ad World Podcast of 2014 is here, and there's no shortage of topics to discuss! The next episode will be released January 5.

Hosts: Taylor Wiegert (www.twitter.com/twiegert) and Kevin Dugan (www.twitter.com/prblog)

This week’s headlines: Facebook Updates Graph Search and Brings It to Mobile, Twitter Allows Ad Targeting for App Installs, Facebook Rolls Out New Tools for Brands and Publishers and Instagram Reaches 300 Million Users.

The week’s news quick hits: YouTube Warns Users of Copywritten Material, Tumblr Launches Discovery Dashboard, Google Updates Hangouts App, YouTube Offers Contracts for Content, LinkedIn Updates Its Homepage and Vine Adds Double-Tap to Like.

Get this episode and many others in the podcast section or subscribe via iTunes. However you choose to listen, please leave a review. You can also contact us on Twitter and send us an email to braveadworld [at] gmail [dot] com.

Thank you for listening and for your support this year.

This Week in Social (Week of December 9)

December 14, 2014 by Taylor Wiegert in This Week in Social

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: Facebook Updates Graph Search and Brings It to Mobile, Twitter Allows Ad Targeting for App Installs, Facebook Rolls Out New Tools for Brands and Publishers and Instagram Reaches 300 Million Users.

The week’s news quick hits: YouTube Warns Users of Copywritten Material, Tumblr Launches Discovery Dashboard, Google Updates Hangouts App, YouTube Offers Contracts for Content, LinkedIn Updates Its Homepage and Vine Adds Double-Tap to Like.

Is Cross-posting to Social Media Channels Worth It?

March 25, 2014 by Taylor Wiegert in Best Practices

Cross-posting has become a way for marketers to scale their social media presences by leveraging the content from one platform and reposting it elsewhere. It's become clear that this is the case for many brands with a Google+, in particular. You don't need to spend too much time to realize that many brand Google+ pages feature duplicate content from Facebook and Twitter presences. Why? Too many marketers do not understand Google+ but feel the need to be present because of the myth that Google+ brand pages have a direct impact on SEO.