The digital duopoly is looking riper for replacement every day. While Facebook and Google remain incredibly powerful when it comes to everything else in the market, there may be some reason to think that maybe… just maybe their duopoly isn’t as much of an inevitability as it seems , and I’m not just talking about Amazon.
Read MoreThis Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.
This week’s headlines: Infowars Removed from Major Platforms, Snapchat Loses Daily Active Users and Facebook Goes After Snapchat with AR Video Chat Games.
The week’s news quick hits: New Details on Disney’s Streaming Service Emerge, Facebook Starts Testing Dating App Internally, Facebook Working on Data-Sharing Agreements with Banks, Facebook Adds Features to Local Pages, Facebook Third Most Popular Browser, Wide Format Video Pins Roll Out to All Advertisers, HQ Runs Traditional Video Ad, Sponsored Posts on Instagram on the Rise and Spotify Tests Skippable Ads.
Read MoreThis Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.
This week’s headlines: Snapchat Gives Verified Users Analytics, Google’s Ad Blocking Chrome Browser Launches and Snap Extends Marketing API.
The week’s news quick hits: Publishers and Influencers Work to Abide by Facebook’s Updated Branded Content Guidelines, Google Launches AMP Stories, Experts Advising on Messenger Kids Received Funding from Facebook, Facebook Hardware Coming in July and Pinterest Releases Board Updates.
Read MoreEpisode 289 of the Brave Ad World Podcast is here!
This week’s headlines: Snap Shares Fall as Stock Lockup Lifts, Search Takes Front and Center on Pinterest, Site Speed Emphasized by Facebook and Instagram Stories are a Runaway Success.
The week’s news quick hits: Facebook Allowing Stories to Be Shared Publicly, Google Chrome for Mobile Getting Ad Blocker, Spotify has 60 Million Subscribers, Snapchat Adds New Features to Self-Serve and Snapchat Launches New Measurement Program.
Get this episode and many others in the podcast section, and be sure to subscribe via iTunes.
Read MoreThis Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.
This week’s headlines: Snap Shares Fall as Stock Lockup Lifts, Search Takes Front and Center on Pinterest, Site Speed Emphasized by Facebook and Instagram Stories are a Runaway Success.
The week’s news quick hits: Facebook Allowing Stories to Be Shared Publicly, Google Chrome for Mobile Getting Ad Blocker, Spotify has 60 Million Subscribers, Snapchat Adds New Features to Self-Serve and Snapchat Launches New Measurement Program.
Read MoreThe writing is on the wall. Digital display will not be what it is today for much longer.
One reason for this happening is display's effectiveness is questionable. It always has been. Now, numbers are starting to show that its value is limited. Thanks to a report from Forrester we know only 40% of the display ads running in 2016 were seen by consumers, and in turn, advertisers ended up wasting $7.4 billion.
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