Brave Ad World - Episode 126

August 05, 2013 by Taylor Wiegert in Podcast

Episode 126 of the Brave Ad World Podcast is here.

This week’s headlines: Twitter Clamps Down on Abusive Tweets, Pinterest Introduces User Tracking, Facebook Video Ads Around the Corner and Foursquare Makes Data Available through Ad Targeting Firm.

The week’s news quick hits: Reuters Twitter Account Hacked, Washington Law Banning Employer Requests for Social Media Passwords Goes into Effect, Facebook Launches Publishing Effort, Twitter Releases Government Request Report, LinkedIn Upgrades Page Analytics, YouTube Announces Top Fans Manager, Facebook Cover Feed No Longer Requires Home and LinkedIn has Strong Q2.

Get this episode and many others in the podcast section or subscribe via iTunes. However you choose to listen, lease leave a review, contact us on Twitter or send us an email to braveadworld [at] gmail [dot] com.

Bringing Third Party Data to Social Media Programs

July 16, 2013 by Taylor Wiegert in Twitter

Ad retargeting is the latest effort by social networks to monetize their user bases, and the latest network to do so is Twitter. It recently announced that advertisers will be able to target promoted tweets to users based on activity outside of Twitter, such as browsing behavior or being part of a customer database.

Twitter’s announcement follows Facebook’s introduction of Facebook Ad Exchange (FBX), which offers custom audience targeting by email address and phone number, last year.

Brave Ad World - Episode 123

July 15, 2013 by Taylor Wiegert in Podcast

After a brief Independence Day break, the Brave Ad World Podcast is back with Episode 123!

This week’s headlines: Facebook Rolls Out Graph Search, Twitter Introduces Ad Retargeting, Yelp Diversifies with Booking Services, Instagram Allows Embedding of Content, LinkedIn Overhauls Mobile Search and Vine Releases Major Update.

The week’s news quick hits: Google Reader Closes Down, Facebook Hashtags Get Additional Features, Former Xbox Lead Takes Helm at Zynga, Yahoo Acquires Qwiki, Instagram Adds Landscape Mode, Facebook Adds Folders to Home, Twitter Adds Direct Message Syncing, Tumblr Updates Mobile Apps for Content Discovery, Foursquare Now Available for One of World’s Most Popular Phones and Zynga Announces Real-Money Gambling Games for the UK.

You can get this episode and many others in the podcast section or subscribe via iTunes. However you choose to listen, lease leave a review, contact us on Twitter or send us an email to braveadworld [at] gmail [dot] com.

This Week in Social (Weeks of July 1 and July 8)

July 14, 2013 by Taylor Wiegert in This Week in Social