This Week in Social and Digital (Week of January 14)

January 27, 2019 by Taylor Wiegert in This Week in Social

This Week in Social is a weekly digest of some of the biggest stories in social media marketing news. These stories are the show notes for the Brave Ad World Podcast. Each story is discussed at a deeper level on the podcast.

This week’s headlines: NBC Announces New Streaming Service, Facebook Working on Meme App for Teens, Facebook Launches Community Actions and Facebook Launching Cross-Messaging Across Platforms.

The week’s news quick hits: Facebook Tests Feature to Share Events as Stories, Snap CFO Departing Company, Alex Jones Gets a Roku Channel That Gets Taken Away, Facebook Users Unaware their Interests are Collected, YouTube Limits Challenge Videos, FTC May Levy Record Fine on Facebook, Google Receives GDPR Fine, Netflix Lets Users Share to Instagram Stories, WhatsApp Limits Message Forwarding, Twitter Updates Website, Viacom Acquires Pluto TV, YouTube TV Goes National, Twitter Tests “Original Tweeter” Tag, Amazon Launches Autonomous Delivery Bot and Facebook Shutting Down Moments.

Things I’ve Learned from Lately #161

January 26, 2019 by Taylor Wiegert in Things I've Learned From Lately

“Things I’ve Learned from Lately” is a regular compilation of articles that have made me a smarter marketer. Hopefully, they’ll help you, too.

This Week: My Girlfriend’s an iPhone, A Call for Influencer Regulation and The Internal Push on Tech.

Brands Need to Put Up or Shut Up

January 22, 2019 by Taylor Wiegert in Strategy

Brands are on untrodden ground when it comes to marketing in today’s landscape. It’s a new era of activism from consumers and purpose-driven marketing from brands. Gillette, Nike, Patagonia and a small handful of others have worn their hearts on their sleeves. They’ve put messages in the world that let people know where they stand, and the result has been some of the most talked-about brands in the world.

It’s no wonder why these brands are putting stakes in the ground. People are expecting more from brands. The majority of consumers say they show greater brand loyalty for businesses that reflect their beliefs. They want more than just products. They want to feel that the companies they support are creating what they think the world should be.

Brave Ad World Podcast - Episode 347

January 14, 2019 by Taylor Wiegert in Podcast

Episode 347 of the Brave Ad World Podcast is here!

This week’s headlines: Twitter May Look More Like Messaging Service, Twitter Inks Deal with the NBA and IMDB Launches Freedive.

The week’s news quick hits: Hulu Reports 25 Million Subscribers, Instagram Allows for Multiple Account Posting, Amazon Pilots Sample Program, Zuckerberg Shares 2019 Personal Challenge and Google Assistant Coming to Google Maps.

Get this episode and many others in the podcast section, and be sure to subscribe via iTunes.

This Week in Social and Digital (Week of January 7)

January 13, 2019 by Taylor Wiegert in This Week in Social

This week’s headlines: Twitter May Look More Like Messaging Service, Twitter Inks Deal with the NBA and IMDB Launches Freedive.

Brave Ad World Podcast - Episode 346

January 07, 2019 by Taylor Wiegert in Podcast

Episode 346 of the Brave Ad World Podcast is here.

This week it’s just a few quick hits.

The week’s news quick hits: Instagram Inadvertently Rolls Out Update Changing the Feed, Netflix’ Interactive Episode Launches and Roku Updates Roku Channel.

Get this episode and many others in the podcast section, and be sure to subscribe via iTunes.