Could Facebook's Loss Be Snapchat's Gain?
Facebook is not in a great place right now. Financially, the platform’s doing fine… better than fine. But outside of the dollars and cents, Facebook’s having trouble. What started as a series of measurement miscalculations evolved into the discovery that Facebook served a tool used by foreign entities to influence the voting populace in the most recent Presidential election. Now, the most recent revelation revealed that Cambridge Analytica misused user data in an effort to elect Donald Trump.
Needless to say, it’s been an onslaught of bad news for Facebook, and it already wasn’t doing well. Many of its users don’t like the platform, and it’s not viewed as trustworthy. In fact, trust has been cited as a primary factor for not using the platform. The recent news only justifies that feeling.
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