Things I’ve Learned from Lately #93

“Things I’ve Learned from Lately” is a regular compilation of articles that have made me a smarter marketer. Hopefully, they’ll help you, too.

The Internet Gap - We (me, specifically) live in a bubble of constant connectivity, but this piece from The Washington Post shows just how much of the exception we are. A study by McKinsey & Company found that 4.4 billion people have yet to be connected to the Internet. Those of us privileged with the Internet know how empowering it can be with improvements in education, information-sharing and employment. With one part of the planet advancing quickly in an Internet-era. Another part falls further and further behind.

Cyber-Bullying and Gaming - GamerGate has become part of mainstream conversation, and Rolling Stone interviewed one of the people at its center, Anita Sarkeesian. It's a look at the role of cyber-bullying and the mob mentality that can take hold online from the point of view of one of its most high profile victims.

Creating a Post-Screen World - Google, Qualcomm and other A-list venture capitalists have invested time, money and attention in a new startup, Magic Leap. Magic Leap's founder describes it as "a hardware, software, firmware and development platform" that is looking at what comes after the smartphone and the screen-focused tech world. Fast Company's David Lidsky looks at the company trying to define the future of interfaces, and it sounds really cool.

Perception vs. Reality - We all make snap judgements when we meet someone for the first time, and this article from The Atlantic looks at the findings from a study that show we usually go too far in establishing beliefs when we see someone for the first time. This really isn't too much of a surprise, but it shows just how susceptible people are when it comes to making decisions based on cursory observations. "The primary problem is that people feel they have this sense, and they ignore other relevant information."

Moderating Humanity's Worst - We all know that in dark corners of the Internet some of the most awful content can be found, but there is a team of content moderators who works around the clock to remove offensive material from social networking sites. This team soaks up "the worst of humanity in order to protect the rest of us," according to this article from Wired. We should all be thankful.