“Things I’ve Learned from Lately” is a regular compilation of articles that have made me a smarter marketer. Hopefully, they’ll help you, too.
When Industry Goes to War - You have to be living under a rock to not be aware of the growing trend of veggie burgers and plant-based meat making its way into national restaurant chains across the country. It’s catching on! But the meat industry isn’t sitting on the sidelines. Its taking legislative action to make sure meatless meat is called anything but meat.
Your Card is Talking About You - Credit cards share a lot of information about us with a lot of different parties. This story starts with a banana purchase and ends with information generation that drastically exceeds that banana’s value.
From Fitness Fad to Mainstay - Modern history is marked by one fitness fad after another. They’ve all come and gone, but Peloton aims to be the outlier.